ERIC JUDOR EDF EPISODE 7

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A long-term presence with the creation and broadcast of 14 episodes, rolled out over a communications period of two years: The saga continues in with six new episodes. A narrative in episode format, with one EDF service per film starring the same characters throughout the series.? Which is great news considering that there are 6 new episodes to come in With the Electric saga EDF makes a public statement about its core values of proximity and client relations to assert its market pitch as a service firm for its 26 million clients. Ok En savoir plus. This campaign showcases the best that new formats have to offer and above all how a writer, a brand, and an advertising agency can team up together to produce something special. Eric Judor, nMaison de Production:

Each week, an average of 16 million French in front of their TVs discovered the first episodes in an event format. And this is without even counting the 26 million views on the web for the first 8 episodes that were already broadcast. And digital activation in order to stimulate even more surprise and engagement.? Implementation To make each episode an event we organised not just one launch, but many launches. They highlight their expertise, their solutions, their partners and frequently appeal to the logic of media partners in order to find receptive audiences. Electric has only just begun! Online Series minimum 3 episodes. A narration and direction of a TV series.

The saga continues in with six new episodes. In order to guarantee the link with Platane, Eric Judor retained responsibility for writing and directing: Electric has only just begun! A narration and direction of a TV series.

C à vous (TV Series – ) – Full Cast & Crew – IMDb

Find us on the web welovead waaaat? Exclusive content, with bonus or deleted scenes.? Led by Agathe Bousquet at the head of a collegial senior management team and by Christophe Coffre, chairman and creative director, the agency and its staff undertake creative, global, digital and international assignments covering all aspects of the brand and its clients.

And this is without even counting the 26 million views on the web for the first 8 episodes that were already broadcast.

Full Cast & Crew

We had to extend a series into a successful advertising campaign and convince Eric Judor to write the spin-off of Platane with us for EDF. Backed by traditional experience and expertise in issues related to brand opinions, influence and reputation, Havas Worldwide Paris comprises a community of know-how and talent focused on strategic consulting, creativity and content to build strategies using integrated and innovative resources.

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On the web, the saga has currently exceeded 34 million viewings. Campaign Description In France there are two main trends in terms of brand content: Both entertaining and useful, the Electric series is unprecedented in France: Informative content character information, plot summaries, shooting maps…? We accelerated the shooting schedule so that it could be integrated into the Football WorldCup.

Underpinned by 70 creative staff and prolific, wide ranging, innovative and unifying creative content, the agency focuses on consistent advertising, design, web, social networks, events, publishing, audiovisual content and fleeting media… Among its clients: And finally the series poster which provides a little intrigue about the story, a direct relationship with an immediate benefit, between a client and the EDF counsellor.?

Then now the figures are not exactly the same.

And as we sought to integrate the brand into everyday life and to be closer to people, we chose a familiar format that everyone knows: A narrative in episode format, with one EDF service per film starring the same characters throughout the series.? Relevancy Today, people consume electricity but not the EDF brand. Designed to depict customer relations based on EDF services one service per episode and to create moments of real interaction, Electric saga is part of a full-scale program combining TV, cinema and 30 or second web spots, radio spots, other content on a dedicated mini-site electric.

EDF (Electricite De France) | Havas | The Electric Saga | WE LOVE AD

Brand content for entertainment and brand content as utility. And digital activation in order to stimulate even more surprise and engagement.? This campaign showcases the best that new formats have to offer and above all how a writer, a brand, and an advertising agency can team up together to produce something special.

A long-term presence with the creation and broadcast of 14 episodes, rolled out over a communications period of two years: Eric Judor, nMaison de Production: Ok En savoir plus.

Working with brands, big companies, associations or public institutions, Havas Paris has an annual gross margin of more than 55 million euros. The 8th best-liked campaign in France source: Implementation To make each episode an event we organised not just one launch, but many launches. Which is great news considering that there are 6 new episodes to come in Inspired by TV series Platanein every episode Electric saga relates the adventures of Eric Judor, an EDF customer, with his buddy Flex, who both have to put up with the pitfalls of daily life, in their dealings with the EDF advisor, who is attentive and flexible as he copes with the most unlikely demands.

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Confidential Information The video case was edited when only 7 episodes were broadcasted. Tumblr content Animated gifs, film loops, vines, etc? Bonus content that is progressively rolled out through the season on electric. Online Series minimum 3 episodes. These campaigns are based on affinity, but consequently are not usually very visible. It generated new audience: A proud moment for the advertising agency and recognition for the creativity of this new format, directly inspired by TV series and narrative and use of short formats that successfully blend authenticity with popular humour.

They highlight their expertise, their solutions, their partners and frequently appeal to the logic of media partners in order to find receptive audiences. So in order to encourage interaction with the brand that is more frequent and more positive, we had to do more than just a campaign about electricity or just a one-shot media campaign.

Havas Paris is a leading French communications agency. With the Electric saga EDF makes a public statement about its core values of proximity and client relations to assert its market pitch as a service firm for its 26 million juor. Launched June2 seasons and 9 episodes later Christophe Coffre, nDirecteur Artistique: Here is how we set about the challenge of Electric:? Your monthly download limit MB will reset